Žan Brezec

Design for meaning
Build for growth

Book a call

Don’t waste development on products that fail to matter.

I help businesses discover what people care about and turn it into products that drive growth.

See the process

Great products don't happen by accident.

They emerge from a clear plan that connects human insight, business ambition, and technical possibility.

Jump to my work

  1. Understand what matters

    Uncover what people value, what competitors miss, and where meaningful opportunities exist.

    4–7 weeks

  2. Define the focus

    Create a clear product vision aligned with user needs, business goals and technical realities.

    2–3 weeks

  3. Design and validate

    Transform ideas into validated solutions through concepting, innovation, prototyping and testing.

    6–8 weeks

  4. Implement and grow

    Bring the solution to market and integrate into your business for long-term value and growth.

    4–6 weeks

Uniforest UniboxA simple transport box turned into a brand assetEtrel INCH CoreRethinking who an EV charger is designed forPirnar MagnificaCrafting emotion into a door handleCash CleanerFrom opportunity to a market ready product in 6 monthsBagless CordDesigning away the shopping bag

What people say:

About me

Design and innovation have always been central to Pirnar. In this project, our collaboration helped us forge our values, our customers’ desires and our brand narrative into a single impressive product and user experience.

Gašper Pirnar  |  PirnarCEO

80+

completed projects

10+

years of experience

20+

client collaborations

10+

notable awards

2

startup launches